Minister of Industrialisation, Trade and Small and Medium Enterprises (SME) Development, Immanuel Ngatjizeko said the Ondangwa Trade and Industrial Exhibition (OTIE) is aimed at creating an opportunity for businesspeople to market their products.
In a statement read on his behalf on the occasion of the official opening of the OTIE here on Tuesday, Ngatjizeko said the Ondangwa show also promotes and increases agricultural innovativeness and new business developments in and around the town.
In addition, the Ondangwa Town Council uses this platform to attract investors in order to boost economic activities, Ngatjizeko said.
According to him, the OTIE creates a platform for businesspeople to increase sales, reduce marketing costs and help build a customer base for their products.
Ngatjizeko pointed out that his ministry supports the exhibition because it believes that trade fairs bring business representatives face-to-face with future buyers in a unique environment, allowing them to introduce themselves, establish contacts, work on partnerships, and gain crucial information.
The ministry also supports trade-enhancing and business linkage development initiatives.
He then described trade fairs as important contributors towards the achievement of broad national socio-economic development goals.
Speaking at the same event, Ondangwas deputy Mayor Saima Namukwambi said the OTIE is a good platform for the line ministry to share vital information with exhibitors who may not have time and means to visit the regional office in Ongwediva.
Close to 300 exhibitors are participating in the event, which started its activities last Friday and will run until Friday under the theme Empowering businesses towards an industrialised nation.
- Title: Ondangwa Trade and Industrial Exhibition (OTIE) is aimed at creating an opportunity for marketing their products.
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- Date: 6:43 PM